Point Brake Breaks The Mold

We are a design strategy studio. We solve problems in creative ways, help you reach your target audience more effectively, and set you apart from your competitors.

With 25% of the brain dedicated to the visual system, we rely a lot on standard design tools such as graphic design, web & interactive, and social media. But we also specialize in Customer Experience Design and Design Strategy.

Our Process

Though we know a lot about people and even more about design, you know your organization better than anyone. Because of this, our clients play a significant role in developing the strategy that we set in place.

Our primary goal is to make you more successful; your success is our success. We focus on what appeals most to your target audience so that you will get the most return on your investment.

Strategize

Our design process begins by identifying the obstacles and opportunities you are facing and determining who your target audience is and how to best engage them.

Concept Creation

We move forward with moodboards, wireframes, and mockups—which are just fancy terms for the tools we use to sketch out and build up the vision of your project.

Prototyping & Testing

After implementing your project, we’ll test it. Then we’ll launch it and test it amongst your target audience to make sure that our strategy is accurate. Our prototyping process allows for quick turnaround on testing and adjusting, ensuring that you get the greatest results possible.

Ready to learn more about how we can help you thrive? Let’s get to know each other.