Posts Tagged ‘Business’

A Month In The Networking Trenches

Tuesday, May 11th, 2010

My goal for April was to generate more exposure and awareness of Point Brake in the Indianapolis area. More specifically, I wanted to rid myself of the 100-200 business cards of mine that I had left. Within the first two weeks, I had successfully achieved my goal.

Read On  |  No Comments

How To Lose Business In 12 Days

Tuesday, April 6th, 2010

The term “experience design” encompasses far more than just visual communications. The purpose of experience design is to connect businesses with the people they want to do business with in a way that consumers will be enticed and even seduced. Creating new business relationships is much like dating after all, and today I was essentially stood up for a date with a chiropractor. At least that is how they made me feel, and how they lost the potential for a 40-60 year business relationship with me.

Read On  |  No Comments

What Is Design Strategy?

Monday, April 5th, 2010

Design Strategy is a market sector that is new to the United States. A year ago, there was only one school in the US offering a Design Strategy degree and today there are still less than a handful. This market sector is rapidly growing. Few have heard of it and even less understand what it [...]

Read On  |  No Comments

Getting The Most Out Of Business Expos

Monday, March 29th, 2010

The following article was originally published in the Greater Greenwood Chamber of Commerce newsletter. With a limit of 500-600 words, I collected enough information that I easily exceeded that limit. I will be posting follow-up articles discussing each topic in more depth. With the Southside Business Expo and Small Business Expo right around the corner, [...]

Read On  |  No Comments

Designing Innovation | Preview & Resources

Monday, March 22nd, 2010

Design has changed the world, and it has been proven to change business as well. This is the premise of the Ignite Indianapolis presentation, Designing Innovation. Below is a preview of the presentation that will be given tomorrow night at the first Ignite Indianapolis event. The Power of Great Design Designing Innovation View more presentations [...]

Read On  |  No Comments