Posts Tagged ‘experience’

How To Lose Business In 12 Days

Tuesday, April 6th, 2010

The term “experience design” encompasses far more than just visual communications. The purpose of experience design is to connect businesses with the people they want to do business with in a way that consumers will be enticed and even seduced. Creating new business relationships is much like dating after all, and today I was essentially stood up for a date with a chiropractor. At least that is how they made me feel, and how they lost the potential for a 40-60 year business relationship with me.

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Getting The Most Out Of Business Expos

Monday, March 29th, 2010

The following article was originally published in the Greater Greenwood Chamber of Commerce newsletter. With a limit of 500-600 words, I collected enough information that I easily exceeded that limit. I will be posting follow-up articles discussing each topic in more depth. With the Southside Business Expo and Small Business Expo right around the corner, [...]

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