Posts Tagged ‘graphic design’
Case Study | Shade of Green Living
Monday, July 18th, 2011Client: Shade of Green Project: Shade of Green Living Duration: March 2009-March 2010 Services Provided: Design Strategy (Product Ideation), Experience Strategy (Market Research & Analysis), Experience Design (Logo Design, Identity System, Product Packaging, eCommerce Website) The Introduction Owner Amy Williams is passionate about her personal journey of living green but encountered many obstacles along that [...]
Read On |“Graphic Artist” Vs “Graphic Designer”
Friday, January 1st, 2010One of my biggest pet peeves is when the term “graphic artist” is used to describe a graphic designer. So, for this post, I will be standing high and strong on my soapbox regarding the differences between these two terms. During one of my design classes in college, another student referred to themselves (or us [...]
Read On |Logos, Symbols, and Branding
Monday, November 23rd, 2009There seems to be plenty of confusion across the board regarding the terms “logo”, “symbol”, and “branding”. I have yet to hear a client ever say to me “we need a symbol”. What I do hear is “we need a brand” or “we need a logo”. When either of these things are said to me, [...]
Read On |My Favorite Freelance Resources [Thus Far]
Wednesday, March 25th, 2009Over the past few months I’ve been making the switch from web graphics consultant to unemployed, to freelance design guru. I’ve found oodles of information that has aged my intuition and knowledge faster than I ever imagined. I have a few books pending delivery, and with the ever increasing amount of info on the web I’m sure I’ll have to post one of these every month or so just to keep them all fresh in my own mind.
Read On |