You may have heard the term “inbound marketing” being thrown about here and there, and even more increasingly recently. But, what exactly is it? The Same Plan Will No Longer Get You The Same Results Traditional marketing—or, “outbound marketing”—is what most businesses have been doing for years and years. They advertise both online and offline, [...]
Read On |Why are first impressions so important? ‘It takes only seven seconds for us to judge another person when we first meet them,’ says Linda Blair, clinical psychologist and author of Straight Talking (via Daily Mail). In business, it is no different. Even if you are a B2B company, it is a person making the decision [...]
Read On |With more than 20 years of experience in business management, she has found her mantra to be “NetWORK for life!” She loves getting to know people, and she has discovered that networking takes serious work if you want to get anything out of it.
Read On |For the past month or two I’d been keeping myself rather busy with gearing up for the Greater Greenwood Chamber of Commerce’s 2009 B2B Expo. It was hosted at Jonathan Byrd’s Banquet Hall, and the Presenting Sponsor was Innovative Technologies. Point Brake was one of the 13 Maximum Exposure Sponsors, and one of 44 vendors [...]
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